Keyword Discovery and Selection
Ad Text Creation Ad Submission

The purpose of keyword research is to find the keywords and keyword phrases that people are typing into the search engines that are related to the product(s) that you wish to promote or find (depending if you are a promoter or a searcher).

When you type in a keyword or phrase in Google, you get a bunch of suggestions. You can ignore the suggestions, not a smart idea, or you can try some of the suggestions such as one that might have a large number of visitors per month that conveert well.

You can use the Google Keyword Planner and several other tools that will help you gather keywords related to your products or search queries.

Facebook advertising presents a perfect complement to any search marketing campaign. With 1.01 billion daily active users and 894 million mobile daily active users, Facebook is the premier social media platform. It features a robust advertising platform that can help spread your message to a wide swath of people.

PPC advertising delivers instant traffic by placing you at top positions on search engines. With Google accounting for two-thirds of all US searches, AdWords remains the most effective PPC advertising vehicle. It not only places your site in prominent view of searchers, but AdWords enrollment also provides you with the ability to test keywords, complementing your existing SEO strategies.

If 100% of the Internet doesn’t search exclusively on Google, why should your ad campaign be limited to it? Bing has a 20% market share of searches performed in the United States. We can get you started using Bing PPC services, or overhaul your current campaign. With ad creation, optimization, and management services, we can help you get the most out of your search advertising on Bing.

Or you can have Chuck Camroux Marketing assist you to use the right path to have your business expand using Google, Bing and Facebook. For more information, contact Chuck Camroux at +1-289-296-2460 or by email at chuck@camroux.com.

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