Web Content Writing

I provide research and content writing services to businesses and individuals all around the world. You get high quality content, fully optimized for search and that’s because content writing for the web isn’t the same as writing for a book or offline report. I offer the right mix, flair and web optimization for most categories and projects.

With more than 40 years of specialized writing services from radio and TV documentaries before the existence of the web to search optimized content for transportation services, tourist destinations, legal services to entertainment. I am available to provide the best in web content for your company.

Great web writing can help your business earn more shares, backlinks and trust. What does this mean? Better ranking in the search results, thus more visitors to your site. I am often asked to update older, but evergreen content to insure continued relevancy. If you’re not doing this, you are letting your web pages sink in the mud.

I start with excellent keyword research so we know what topics your audience and Google find relevant. We optimize each individual post or article inside your content strategy to insure more traffic to your site.

It’s important to repeat your keywords and keyword phrases everywhere they fit. That means the URL, the H1 and H2 headers, meta descriptions and the important alt tags in your images.

The search engines are much smarter today, so you must write grammatically correct and make sure Google understands what your post is all about. Online writing is for your audience, and if online it must be modern or you’ll turn off the internet crowd.

Hyperlinks are extremely important, both in and out of your site. Referencing your own material is important, but so is referencing information from other trusted sites. But no matter what, your web content must be direct and punchy. You must emphasize action. Passive voice is the last thing you want to do in your writing. Stay active and stay with exciting verbs.

Attention spans are short these days, in fact they are minuscule. Your content needs to reflect this with shorter paragraphs. Strive for two line paragraphs and single sentences can be great too. No matter what you think, always err on the side of short paragraphs.

If you’re going to write and get attention, give your readers a reason to care in the first sentence. Readers want to solve their problems and they want the information now. Hopefully solving the problem creates a buying frenzy for your product or service.

These are just some of the absolutes for web content. When using my service, you’ll soon find out that I adhere to our own demands giving you great results for web content for your business.

I look forward to discussing your needs. Call today at + or email chuck@camroux.com. I am located in the Eastern Time Zone.